Patient reviews are one of the main things people focus on when they’re choosing a dental practice. But you may not be getting the number of reviews you’re looking for. It’s important to have reviews that are up to date, as potential patients may dismiss reviews they deem too old.
So what’s the best way to ask your patients to review your dental practice? It can be an awkward question to ask. Dental Revenue is a full-service marketing agency that helps you through every step of your marketing journey. Below are some tips to successfully get more reviews from your patients.
Handing out appointment cards has been a good solution for patient retention for years. But they can also be used as a tool to get happy patients to review you as well. Put the URL for your Google My Business page or Yelp profile on the appointment cards. People can take notice when they see the card on their fridge or when they go to check when their appointment is. Patients that are already committed to coming back are likely to leave a good review.
Who doesn’t love getting free stuff? Small items to give your patients are great for making someone’s day. Things like pens, toothbrushes, or lip balms can go a long way for just taking that extra step for your patients.
And since you’re brightening their day, they’re going to be more likely to want to return the favor. Make sure your review URLs are on the swag, as well as links to your social media profiles. Facebook can be a great way to get positive reviews too.
Postcards are more versatile than you might think. At Dental Revenue, one of our popular options is Google review postcards. These can be sent in the mail to current patients or be something you hand out to them after their appointment.
When we make these postcards, we make sure they’re personalized to your brand. If there are certain colors you like or a way you think they should look, this can be included. Something we recommend is custom dental photography. This personal touch can go a long way in people’s views about your practice.
Emails or Text Messages
Email newsletters are still a great way to keep in touch with your current patients. And we personalize the email blasts that go out for your practice’s marketing campaign as well. We can include a section or image reminding patients to give a favorable review if they’re happy with your practice.
Texting has also become increasingly common for businesses. You may already have it set up to send text notifications as appointment reminders. They can just as easily be set up to send a follow-up text asking the patient to rate their experience a day or two after their appointment.
Dental Marketing Success With Dental Revenue
At Dental Revenue, your success is our success. Getting good reviews and bringing your practice more quality patients means success for everyone! Call us or schedule a demo online to learn more about our services.