Your dental website is usually the first thing that’s going to make an impression on potential patients. This means you want to make sure that it contains all the things that people are going to be looking for. Great dental websites meet all the requirements a potential patient may need. Dental Revenue, an experienced dental marketing agency, highlights five things your website may be missing.
A Modern, Responsive Design
You may not think your website design is outdated, but technology moves very fast. A website that was great five years ago could be obsolete now. It’s important to consider the latest trends in website design and make sure your page has them. For starters, you want to make sure the site is mobile-friendly, as more and more users are searching and browsing the internet on their smartphones.
Crucial Practice Info
It’s extremely frustrating to go on a dental office website and not see information like your practice hours or location. These two things are two of the most important facts for a potential patient to be able to find. They need to know if your schedule will work with theirs and if you’re in an ideal location to be their new dentist.
Custom Photos and Videos
One of the best ways to make your dental website stand out among the crowd is to use custom photography and videography. A smile gallery of before and after photos can show the quality of your dental services. It can also give patients a good feel of the environment inside your practice and your personality. It helps to create an emotional connection with the people you’re trying to reach.
Patient Reviews And/Or Testimonials
New patients are most likely going to be looking for reviews for your practice when they search for you online. Featuring them on your website is a good way to help with your online reputation. Even better, film some video testimonials. It helps with the emotional connection and nothing beats being able to hear and see the results of your dental expertise.
Quality Content
The content on great dental websites is always top-notch. You want to make sure you have content that does well with both actual people and search engines. This involves using dental SEO for keywords and getting written content that’s unique and informative for your potential patients. It’s ideal that your content has something different than others out there and goes into details that are helpful to the people that are reading it.
Getting Great Dental Websites With Dental Revenue
At Dental Revenue, we have over 40 years of combined experience in the dental marketing sphere. From making sure you have a quality website to creating a marketing plan that’s personalized for your practice, we can help you every step of the way. To learn more about what makes us unique, schedule a demo online today!