Stay Warm This Winter: Hot Dental Marketing Reads
In Baltimore, we’re anticipating Snowmageddon 2016. Some forecasts project up to 3 feet of snow. To prepare, we’ve put together a reading (and listening) list with some of the best business and dental marketing articles that we’ve read this year. Hope you enjoy. Entrepreneur Magazine: How Your Business Can Copy the Marketing Strategies of the […]
All Smiles for Seven Years
This year marks the seven year anniversary for Ads Next, the parent company of Dental Revenue. The company was founded by Brian Burns in Annapolis, Maryland and now includes a team of website and marketing experts. While we didn’t start out as a dental marketing company, we were fortunate to work with some of the […]
Dental Revenue Blueprint: A framework for your dental marketing strategy
Dental Revenue was honored to be included in the Dawson Academy alumni webinar series and share information about how to market a fee for service practice. As a Dawson Dentist, you’ve made an investment in your education to differentiate yourself from other dentists and practice better dentistry. You need to market yourself differently than other […]
When Analytics Data Isn’t Enough
Understanding Your Dental Website Performance Traffic is one of the key measures for website performance in almost anyone’s book. But anyone who understands business knows that it’s not enough to get people in the door – they actually have to buy something to be counted as revenue. For dental marketing, website traffic is important, but […]
Tweets Showing in Google Searches – What it Means for Dentists
Google and Twitter have teamed up to provide real-time content in Google’s search results. This is from Twitter’s blog yesterday: “Starting today, U.S. users searching in English will see relevant Tweets in their search results within the Google app (iOS and Android) and mobile web. The desktop web version is coming shortly, and we have […]
How Google’s Mobile Update Will Impact Dental Websites
Mobile-friendly websites have always been important. But starting tomorrow, they’re practically essential. In February, Google announced plans to update its mobile algorithm. The update is Google’s response to a steadily increasing amount of mobile device usage. The goal is to make sure that Google’s results are as mobile-friendly as possible. How Will This Affect Dental […]
Get More from Your Dental Marketing Program
If you want more patients, you need to do something about it. The most successful dentists get that by being engaged and aggressive. They don’t just sit back and wait for patients to come to them. They market their practice online, they get out in the community and they ask for referrals. The Dental Revenue […]
Dental Revenue: Keeping Patient Data Secure
We know that HIPAA compliance is one of the most important — and challenging — aspects of running a dental office. At Dental Revenue, we are fully committed to maintaining the confidentiality of information entrusted to us by our clients. The Dental Revenue Performance Program is designed to generate new patient revenue. In order to […]
4 Ways To Make A Personal Connection On Your Dental Revenue Website
Recently, we had a kick off call with a new dentist. We asked him the same question we ask all new clients, “What makes you different from other dentists in your area?” He answered, “Me.” He went on to explain that his staff has been together for many years. It’s his staff, he said, that […]
A Conversion Driven Website Equals Dental Marketing Success
Thirty years ago, the promotional efforts of a dental practice were clear cut, straightforward and almost always effective. Business cards, physical signage and print listings were sufficient to keep a dental office busy. Today, however, running a successful dental practice requires the ability to continuously attract qualified patients through a variety of online marketing and […]